Here’s where we cover the trends and topics that impact your business. Timely, informative (and sometimes a bit irreverent), it’s designed to be a lively forum for discovery and discussion. Like what you read? Let us know. Have a better idea? We’re all ears.
Discounting May Generate Traffic But Where’s The Beef (Profit)?
In a world where discounting is the dominant tactic in the battle for traffic, don’t forget your high margin products to generate much needed profit to help balance out profit lost by dealing. We all know that the masses are attracted to deals like moths to light. It’s true, a percentage of consumers go where […]
Account-Based Marketing: A Proven Strategy for Legal Services
Ask an attorney about marketing, and they’ll most likely respond by listing the activities they’re personally involved in: seminars, trade shows, conferences, and the like. That’s all well and good, but these personal contacts are difficult to execute at scale. While direct contact with prospects is always a primary goal in business development, it can […]
JStokes Agency Named Among Top Leading B2B Agencies in San Francisco for 2019
Clutch, an independent B2B research, ratings and review platform, today announced its 2019 Top 200 business-to-business (B2B) service providers in the Bay Area, based on their excellent client feedback, market presence, industry expertise, and portfolio of current and past work. We’re proud to announce that JStokes received a top-20 ranking for Advertising and Marketing. According […]
Stock or Not: Picking The Right Photo For Your Project
Getting Focused You’re working on a project and starting to realize that there is a need for some visual intrigue. People are visual beings, and using engaging photography not only helps capture the attention quicker, it can also help reinforce your message, making it more likely to be remembered. In today’s world, we are continuously […]
JStokes Named A Top 20 San Francisco Advertising Agency
We’re proud to announce we’ve been named as one of the Top 20 advertising agencies serving the San Francisco Bay Area by Expertise. Expertise conducts a proprietary research and selection process to identify top service professionals in over 100 business categories across 1,000 cities. They recently reviewed 205 advertising agencies to name their 2018 list […]